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Missouri citizens approved legal mobile and retail sports betting wagering, allowing controlled books to take bets next year.
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The sports betting ballot step passed by a slim bulk early Wednesday morning after more than 2.9 million votes were counted.

Seven of the 8 states surrounding Missouri allow mobile or retail sportsbooks. That includes Kansas and Illinois, which divided the Kansas City and St. Louis city locations with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting this year.

" Missouri has a few of the finest sports betting fans in the world and they appeared big for their favorite teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a declaration. "On behalf of all six of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by approving Amendment 2. This historic vote makes Missouri the 39th state to legislate sports betting and ensures we no longer lose important tax profits to our surrounding states. Most importantly, the passage of Amendment 2 means a new, dedicated, long-term funding stream for Missouri class."

Missouri sports betting next actions

Voter approval indicates as much as 14 mobile sportsbooks could begin accepting bets next year. It is unlikely all 14 available licenses are used.

DraftKings and FanDuel financed nearly every dollar of the "yes" campaign and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses offered without needing to partner with a Missouri brick-and-mortar gambling or sports betting group (and pay an accompanying fee).

Six licenses are available to each Missouri casino operator, respectively. Caesars, in spite of opposing the ballot step, will likely use its license to introduce the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will also likely launch their particular books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains unclear if they will launch mobile sportsbooks.

The remaining 6 licenses are scheduled for each of the major expert sports betting groups that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were among the most prominent advocates of the tally procedure.

Together with DraftKings, FanDuel and Caesars, Missouri bettors ought to expect other prominent national brands consisting of BetMGM, bet365, BetRivers and Fanatics to look for market access.

Launch possibility tiers IF Missouri voters approve sports betting:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Very most likely: Fanatics, bet365, ESPN BET Are Already Reside In Illinois, So Yeah(?): BetRivers, Acid Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's tally measure permits every Missouri gambling establishment to open retail sportsbooks on their particular homes. Most if not all 13 gambling establishments handled by the six casino operators are anticipated to open in-person sports betting options such as sports betting kiosks and potentially committed, full-service sportsbooks.

The 6 sports betting teams can likewise open in-person sportsbooks within or surrounding to their particular home playing venues. Missouri will join Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that enable in-stadium retail sportsbooks.

The language around the ballot procedure needs the first certified sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, continually books' most financially rewarding time of the sports betting calendar.

Missouri sports betting wagering background

The effective Missouri sports betting wagering campaign comes regardless of millions in financing opposing the procedure from among the state's biggest sports betting stakeholders.
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Caesars spent millions of dollars to defeat the procedure. In a lot of other states that tie online sports betting wagering with a state's brick-and-mortar casinos, an operator is approved a minimum of one license per managed home.

Because situation in Missouri, Caesars would be afforded at least 3 prospective licenses, one for each casino it handles. Instead, Caesars just has one. In states with the license-per-property design, companies can either open extra internal books or, more frequently, subcontract the license to a competitor that pays an accompanying charge in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. across the country sports betting wagering manage market share, might possibly have a leg up on their competitors by earning the pair of untethered licenses. It remains to be seen which two books will earn these slots, however the language around the ballot measure would appear to prefer the two national market leaders.
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Polling earlier in the year showed the "yes" vote with a small lead. Support efforts were strengthened by tens of millions invested by DraftKings and FanDuel.

A series of television and radio advertisements concentrated on the earnings legal sportsbooks would produce for Missouri public education. Opponents, moneyed mostly by Caesars, argued the advocates' advertisements were deceptive and the 10s of countless forecasted dollars raised would have a minimal effect in a state that currently invests billions on education every year.
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